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Read more about the article “Our Deepest Fear” and Radical Authenticity

“Our Deepest Fear” and Radical Authenticity

  • Post author:Ruthie Bowles
  • Post published:April 5, 2021
  • Post category:Branding/Entrepreneurship/Marketing

I’ve known about the poem Our Deepest Fear by Marianne Williamson since I was a child. It’s often wrongly credited to Nelson Mandela as part of his inauguration speech, but…

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Read more about the article Radically Authentic Marketing- Why Some of Us Need It and Some of Us Don’t

Radically Authentic Marketing- Why Some of Us Need It and Some of Us Don’t

  • Post author:Ruthie Bowles
  • Post published:March 8, 2021
  • Post category:Content Marketing/Emotional Intelligence/Entrepreneurship/Marketing

Hey, everybody! I hope you’re just as excited about this Marketing Monday as I am. Before we get into that, I wanted to let you know that I’m still going…

Continue ReadingRadically Authentic Marketing- Why Some of Us Need It and Some of Us Don’t
Read more about the article The Lowdown on Clubhouse (Beyond the Basic Sh*t)

The Lowdown on Clubhouse (Beyond the Basic Sh*t)

  • Post author:Ruthie Bowles
  • Post published:March 1, 2021
  • Post category:Content Marketing/Entrepreneurship/Marketing/Social Media

Today's topic is going to be a really interesting one, and I totally mean what I said in the title! I'm not going to waste time on the basic shit…

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Read more about the article What is Opportunity Cost?

What is Opportunity Cost?

  • Post author:Ruthie Bowles
  • Post published:February 1, 2021
  • Post category:Blogging/Content Marketing/Marketing

What 3 words would you say best describe your brand? For me, I’d say rebelliousness, innovative, and contrary. My brand is definitely a good partner for any professionals who constantly…

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Read more about the article Tactics Before Strategy = Putting The Cart Before The Horse

Tactics Before Strategy = Putting The Cart Before The Horse

  • Post author:Ruthie Bowles
  • Post published:January 4, 2021
  • Post category:Marketing

As business owners, we often succumb to "shiny object syndrome" when confronted with a new tactic or tool for our businesses. This is especially true in marketing, where it seems…

Continue ReadingTactics Before Strategy = Putting The Cart Before The Horse
Read more about the article If Authentic Communication Isn’t About You, Then Who Is It About?

If Authentic Communication Isn’t About You, Then Who Is It About?

  • Post author:Ruthie Bowles
  • Post published:November 24, 2020
  • Post category:Marketing/Podcast Episodes

Welcome back to another episode of The Defiant Business Podcast! I have Stephanie Bonte-Lebair with me today. Yesterday, we got to know her a bit. We learned about her business…

Continue ReadingIf Authentic Communication Isn’t About You, Then Who Is It About?
Read more about the article Marketing Consistency: The Problem With It and 3 Tactics to Move the Needle

Marketing Consistency: The Problem With It and 3 Tactics to Move the Needle

  • Post author:Ruthie Bowles
  • Post published:October 22, 2020
  • Post category:Marketing/Podcast Episodes

The Problem With Marketing Consistency Marketing consistency is the exact opposite of winning the lottery. But when we’re marketing, we want to win the marketing lottery: going viral, getting tons…

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Read more about the article LinkedIn Stories: Stay In Touch With Your Network

LinkedIn Stories: Stay In Touch With Your Network

  • Post author:Ruthie Bowles
  • Post published:October 14, 2020
  • Post category:Content Marketing/Lead Generation/Marketing/Social Media

Today I've got something hot off the presses for you: LinkedIn Stories.  What Are You Grateful for Today? Before we jump into today's topic, I wanted to know one thing…

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Read more about the article Radical Authenticity: The Key to a Stand-Out Authority Marketing Strategy

Radical Authenticity: The Key to a Stand-Out Authority Marketing Strategy

  • Post author:Ruthie Bowles
  • Post published:September 18, 2020
  • Post category:Marketing/Social Media

What Is Radical Authenticity? Today we’re going to be talking about a phrase I've been dropping a lot: radical authenticity. What does that mean? Well, let's think about what authenticity…

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Read more about the article Make Your Virtual Events Better!

Make Your Virtual Events Better!

  • Post author:Ruthie Bowles
  • Post published:August 26, 2020
  • Post category:Entrepreneurship/Marketing

The Struggle Caused by the Lack of In-Person Events Today, I wanted to talk about how many people and businesses are struggling due to the continued lack of in-person events.…

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