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Read more about the article Case Study: More Than Just a Testimonial

Case Study: More Than Just a Testimonial

  • Post author:Ruthie Bowles
  • Post published:July 16, 2019
  • Post category:Content Marketing/Podcast Episodes

You need to put your client or customers' success front and center. How do you do that? With an awesome case study that shows how your product or service helped…

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Read more about the article Top Three SEO Ranking Factors

Top Three SEO Ranking Factors

  • Post author:Ruthie Bowles
  • Post published:July 15, 2019
  • Post category:Content Marketing/Podcast Episodes

SEO. Search Engine Optimization. It's been a buzzword for a long time. If you're going to run a successful blog for your business as part of your content marketing strategy,…

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Read more about the article Customer’s in Control. How Do You Market?

Customer’s in Control. How Do You Market?

  • Post author:Ruthie Bowles
  • Post published:July 12, 2019
  • Post category:Marketing/Podcast Episodes

In Season 1, Episode 19, we cover how to market your business when your client or customer controls marketing. You can't ignore it, so what do you do? Here's the…

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Read more about the article Missing Client/Customer Connections?

Missing Client/Customer Connections?

  • Post author:Ruthie Bowles
  • Post published:July 9, 2019
  • Post category:Marketing/Podcast Episodes

Business is getting crowded, which means you have to look for meaningful ways to stand out. You should always be looking for opportunities to create real connections with your customer…

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Read more about the article Pitching Tips from Startup Grind Baltimore’s Aaron Hsu

Pitching Tips from Startup Grind Baltimore’s Aaron Hsu

  • Post author:Ruthie Bowles
  • Post published:July 8, 2019
  • Post category:Business Development/Podcast Episodes

I attended an event organized by Startup Grind Baltimore. The topic was pitching competitions, and I learned so much. Aaron talked to us about the differences between the pitching competitions you'll likely…

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Read more about the article DTSQ’s Top Digital Media Platforms

DTSQ’s Top Digital Media Platforms

  • Post author:Ruthie Bowles
  • Post published:July 7, 2019
  • Post category:Social Media

So you may not know this, but I'm currently pursuing my degree in Marketing. Many of my marketing classes have me write blog posts on various topics. This is one…

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Read more about the article 3 Things You Need to Know to Use Upwork as a Freelancer

3 Things You Need to Know to Use Upwork as a Freelancer

  • Post author:Ruthie Bowles
  • Post published:July 5, 2019
  • Post category:Freelance Writing

Raise your hand if you like getting scammed. Yeah, we know, it's not easy being an Upwork freelancer. You know you need to be conscious of the scammers. But you…

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Read more about the article Free Keyword Research Tools, Yay or Nay?

Free Keyword Research Tools, Yay or Nay?

  • Post author:Ruthie Bowles
  • Post published:July 5, 2019
  • Post category:Content Marketing/Podcast Episodes

Some people say that you shouldn't use free keyword research tools. I have a different opinion though. I explain in today's podcast why this view isn't in alignment with most…

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Read more about the article Marketing Your Blog for More Business

Marketing Your Blog for More Business

  • Post author:Ruthie Bowles
  • Post published:July 3, 2019
  • Post category:Marketing/Podcast Episodes

Okay, so you're sold on using a blog to attract more business. How do you go about marketing it? In today's episode, I focus on one technique out of many that…

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Read more about the article How Much Should I Pay Freelancers?

How Much Should I Pay Freelancers?

  • Post author:Ruthie Bowles
  • Post published:July 2, 2019
  • Post category:Business Development/Podcast Episodes

If you're outsourcing any work, how much you should pay freelancers probably enters your mind a lot. As someone who takes on outsourced work (I'm a content marketer and writer),…

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